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Selectist
İstanbul, 2024-Graphic Design
Art Direction
Print Design
Video Editing
Motion Graphics
Social Media
© 2024 Selectist,

Photographers: Ali Kanıbelli, Melisa Çelik

ABOUT MY ROLE

Ongoing art direction and design work for Selectist.
Creative direction, graphic design, and visual identity for music, nightlife, and culture.

Focused on concept-driven visuals that merge sound and form through print, moving images and spatial design.

((SOUND ROOM)) New Concept
2025

Creative direction and design for Selectist’s 2025 reboot of the ((Sound Room)) identity.

The identity centers on iconic objects paired with expressive typography and a bold visual system. Each poster begins with a central conceptual object, shaped through color, composition, and typographic play.

This direction establishes a flexible yet recognizable system that defines the entire event series.

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DOUBLE TROUBLE by :mentalKLINIK
2025

DOUBLE TROUBLE revisits a pivotal night in 1992. The moment :mentalKLINIK met, inside Istanbul’s legendary 20–19 club in Talimhane.

The visual world is built around AI-generated motorcycle imagery provided by the artist duo, shaped into a kinetic system paired with a palette and compositions that echo speed, desire, and mirrored presences.

Dual energies and synchronized tension carry the charged atmosphere of nightlife into the identity with a mischievous edge.

Two rooms. Two soundscapes.
And the visuals reflect a third presence: the electric space between them.

DOUBLE TROUBLE WAS INITIALLY DEVELOPED FOR AN EVENT PLANNED WITH PILEVNELI, ONE OF ISTANBUL’S LEADING CONTEMPORARY ART GALLERIES. ALTHOUGH THE EVENT WAS LATER CANCELLED DUE TO ORGANIZATIONAL CHANGES, THE IDENTITY WORK STANDS AS A COMPLETE CREATIVE DIRECTION STUDY FOR THE COLLABORATION.

FIGHT NIGHT VOL.2
2025

FIGHT NIGHT VOL.2 channels the raw intensity of professional fighters through a cinematic visual language.

Motion blur, dramatic red tones, and close-up fragments capture the adrenaline, suspense, and physicality of the night.

I developed a poster direction and image system that feels fast, visceral, and alive;
cutting into the split-second decisions and emotional charge inside the ring.

The resulting visuals position the event somewhere between a sports spectacle and an underground fight film.

FIRST EDITION DEVELOPED BY SAND WORK; VOL.2 LED AND CONTINUED BY ME.

BLOCK PARTY Teasers
2025

A three-part motion series created for BLOCK PARTY, built from fast-cut archival footage to capture the restless, wired energy of street culture. Each film centers on a different mode of movement, turning everyday transit into the driving pulse of the event.

Chaotic intersections, drifting vehicles, and subway inertia cut together with sharp transitions and sudden shifts in scale. Set to fast, edgy tracks, the rhythm stays hectic, mirroring the spontaneity of the BLOCK PARTY itself.

Across the series, bold red typography flickers and distorts across the image, reinforcing the momentum and shaping a gritty collage system built on raw texture and high-energy sound.

The HAHA Club ^(CONCEPT)
2025

The HAHA Club is a boundary-pushing multi-performance concept blending comedy, cabaret, magic, and live music into one immersive experience.

Designed with a freaky, David Lynch–inspired aesthetic, the club transforms every night into a theatrical journey, complete with signature cocktails, specialty menus, and a seamless transition to an after-party at ((Sound Room)) with both local and international DJs.

For the project, I developed the visual identity, presentation deck, performer pages, and interior concept; creating a cohesive design language that balances humor, suspense, and spectacle. The deck highlights the club’s eclectic programming, menu options, and immersive atmosphere, reflecting a world that is both thrilling and playful.

THE PROJECT IS CURRENTLY SEEKING SPONSORSHIP. SENSITIVE DETAILS ARE WITHHELD; REACH OUT IF YOU’D LIKE TO LEARN MORE.

PRODUCTON+FLYERS
2024-2025

Event production and flyer designs for Selectist, featuring modular typography, slipmat graphics, and on-site visuals built to keep the identity bold and adaptable across nightlife contexts.

See more on the archive

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